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Cristiano Ronaldo Steps Into AI, Reveals Investment in Perplexity

Business & Investments
December 21, 2025
By
Helen Hayward

Cristiano Ronaldo has never been one to stand still. The global football icon continues to redefine success beyond the pitch, and his latest move proves it. The superstar recently revealed his investment and global partnership with Perplexity AI, a fast-growing artificial intelligence platform known for transforming how people seek knowledge online.

On X, Ronaldo shared his excitement, saying, “Curiosity is a requirement for greatness. You win when you keep asking new questions every day. That’s why I am proud to announce my investment in Perplexity.”

His words reflect his belief in progress, learning, and continuous growth, principles that shaped his unmatched career.

A Partnership Built on Curiosity and Innovation

Ronaldo and Arvind Srinivas Together

Instagram | @aravindsrinivas | Perplexity CEO Srinivas praises Ronaldo partnership as a shared drive to push limits.

Perplexity AI’s co-founder and CEO, Arvind Srinivas, also celebrated the collaboration on Instagram. He expressed his admiration, saying that partnering with Ronaldo represents a shared passion for pushing limits.

Srinivas added, “It’s an honor to partner with Cristiano. He’s relentless, always researching new techniques to recover and perform better. Together, we’ll make Perplexity the best AI for asking questions.”

This partnership merges Ronaldo’s legacy in sports with cutting-edge technology. Through the collaboration, fans will gain access to interactive features exploring every phase of his two-decade-long journey. From rare moments on and off the field to insights into his personal development, the partnership creates an engaging space for supporters to connect with their hero in a new, immersive way.

Expanding Beyond Football

Instagram | cristiano | Ronaldo continues diversifying his portfolio by investing in Perplexity AI and MMA's WOW FC.

Cristiano Ronaldo’s move into Perplexity AI follows another major step in his business journey, where he recently became a shareholder of WOW FC, a Spanish MMA promotion. His collaboration with UFC lightweight champion Ilia Topuria further illustrates his expanding presence in global sports and entertainment.

As he shifts from iconic on-field performances to forward-thinking ventures, Ronaldo continues to evolve as a modern athlete and entrepreneur. His investment in Perplexity AI reflects his interest in innovation and emerging technologies.

This new partnership highlights a future where sports and technology increasingly intersect. For Ronaldo, it’s more than a financial decision—it’s a commitment to growth, curiosity, and long-term impact.

With each new venture, he expands his influence beyond football, inspiring millions by consistently pushing boundaries and setting new standards for success.

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